Dr. Holger Alt

Magister Legum Europae (M.L.E.)
Specialized Intellectual Property Lawyer
Adjunct Professor

Practice Areas:

Intellectual Property, in particular Trademarks and Design Rights, Strategic Advice in Anti-Counterfeiting Matters, Competition Law

Legal Studies at the University of Hanover (Germany), the University of Copenhagen and the Copenhagen Business School (Denmark), admitted to the German bar since 2005, Specialized Intellectual Property Lawyer.

Associate in the Berlin office. Holger Alt started his career at the law firm Heuking Kühn Lüer Wojtek (2005 to 2008) in Frankfurt, Germany. He advises international and domestic clients in and out of court in trademark and design right cases including business aspects of the exploitation of intellectual property rights, e.g. through license and distribution agreements. Notably, he has acquired considerable expertise in advising and implementing anti-counterfeiting measures. In addition, he advises clients on competition law matters with a special focus on litigation and the legal implementation of new marketing concepts.

Holger Alt is adjunct professor for fashion law at the AMD (Academy for Fashion and Design) in Berlin. He is a member of the German Intellectual Property and Copyright Association (GRUR).

Publications:

"Gilt das allgemeine Tabakwerbeverbot auch für Imagewerbung?", Discussion of a decision of the Federal Supreme Court, decision dated 18 November 2010, file no. I ZR 137/09, Der IP Rechts-Berater 8/2011, p. 170;
"Wer kennt den Schokohasen? - Verkehrsdurchsetzung einer dreidimensionalen Gemeinschaftsmarke", Discussion of a decision of the CFI, decision dated 17 December 2010, file no. T-336/08, Der IP Rechts-Berater 5/2011, p. 99;
Co-author: "Chapter 15.04 - Trademarks", in: Campbell/Ruester, Business Transactions in Germany, Newark, San Francisco 2009;
Co-author: "Locarno Agreement - International Classification for Industrial Design (Locarno Classification)", in: CILS, World Intellectual Property Rights and Remedies, 2008;
"Alles im grünen Bereich? - Schutz des Geistigen Eigentums vor unerlaubter Ausbeutung", Azur-Sonderheft 2008;
"Rabatte und Zugaben - Eine Neubewertung unter dem Gesichtspunkt eines adäquaten Verbraucherschutzes", 2005;
"Effektiver Schutz von Merchandisingobjekten vor Produktpiraterie im englischen und deutschen Zivilprozess", 2000.

Languages:

German and English

Contact:

v. Boetticher Hasse Lohmann
Partnership of Attorneys
Oranienstraße 164
D-10969 Berlin

T +49 / 30 / 61 68 94 03
F +49 / 30 / 61 68 94 56